It's something we see quite often within the Google Play Store for Android, not to mention on games consoles, but now those who are using an iPad or iPhone will be able to pre-order titles too. When a pre-ordered app goes official, it will automatically be downloaded on a user's device.
Both free and paid apps will be available for pre-order on App store. If, however, they change the price, users will only get charged whichever is the lower amount.More news: London Mayor Sadiq Khan arrives in Pakistan on maiden tour
This feature of allowing app pre-orders will be useful for the game developers as they can create a hype regarding the app before its release.
Note: The release date must be at least 2 days in the future, but no more than 90 days in the future.
Although the App Store has largely remained the same since its launch in July 2008, Apple has made a number of changes over the past year and a half. Customers can see your product page and order your app before it's released for download. Once the app is released, customers will be notified and the app will be automatically downloaded to their device. This way, they will be among the first ones to get the apps, even if they forget to download it on the day of their launch.
"Recently, I was informed that Apple's decision to more stringently enforce its policy guidelines regarding design and functionality may result in the wholesale rejection of template-based apps from the App Store", wrote Lieu (per TechCrunch).