GameStop Hits Pause On Its PowerPass Game Rental System


If unfamiliar, this program would cost $60 and would allow customers to rent as many used games as they would like within a six-month span, with customers getting to choose one of the games they rented to keep permanently, at the end of the subscription.

Just days before it was due to commence, retailer GameStop has delayed the wide launch of its unlimited secondhand game rental program, PowerPass. They can bring the game they checked out back to GameStop for a full refund.

The company hasn't offered an explanation as to why its made a decision to halt the program, instead citing "program limitations" that necessitated the abrupt stop. A GameStop rep since confirmed the news, telling Kotaku, "We feel this is the right thing to do for now to ensure we are able to provide our guests with an exceptional service". Those stores have been told to pull all promotional materials related to the PowerPass, according to Kotaku. It was a decent way to incentivize going to GameStop rather than just downloading all of your games. Whatever the problem, it was enough to suspend the program indefinitely.

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GameStop's upcoming PowerPass used games subscription service hasn't even been officially launched yet, and it has already hit a pothole.

In a likely attempt to stem the tide of game downloads, GameStop has devoted more and more floor space in each store to physical geek culture goods like Funko Pop figurines and T-shirts.

It's unclear why GameStop has made a decision to do this but some store employees suggest that limitations related to the company's old computers likely caused this. The service soft-launched this week, so that could be where the issues were discovered. GameStop is yet to confirm if and when this program will be launched again.